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Visitor forecast ClimateXperience Almere/Netherlands
Client: ift GmbH | Year: 2018
Climate Education GmbH is planning an Edutainment Center on the subject of climate in Almere, a neighbouring city of Amsterdam. Montenius Consult was subcontracted by ift GmbH to develop a visitor forecast for this project. The basis for this was an extensive analysis of the Dutch tourism and leisure sector with a special focus on existing edutainment attractions and experience-oriented exhibitions, which were personally inspected during the course of the project. A specially developed method was used for the forecast calculation, which takes into account the fact that the success of a leisure attraction depends to a large extent on the position it has in the ranking of the visitor attractions at a particular location. Other specific experiences from the segment of themed exhibitions were also taken into account.